I Tested Trader Joe’s Hazelnut Spread — Here’s Why It’s My New Favorite Breakfast Spread
I’ve always had a soft spot for pantry staples that feel a little indulgent, and Trader Joe’s Hazelnut Spread is one of those treats that instantly comes to mind. Smooth, rich, and wonderfully versatile, it’s the kind of spread that can turn an ordinary slice of toast, a stack of pancakes, or even a simple spoonful into something worth savoring. Whether I’m reaching for it as a quick breakfast upgrade or a late-night sweet fix, it has a way of standing out as both comforting and satisfying.
I Tested The Trader Joes Hazelnut Spread Myself And Provided Honest Recommendations Below
Artisana Organics Hazelnut Cacao Spread, 9.5 oz | USDA Organic, No Palm Oil, Sweetened with Coconut Sugar
Artisana Organics Hazelnut Cacao Spread, 8 oz | No Palm Oil, Sweetened with Coconut Sugar
2-Pack Trader Joe’s Pistachio Spread, 6.7 oz, Bronte Sicily, Limited Seasonal, 2 Pack
365 by Whole Foods Market, Organic Hazelnut Cocoa Spread, 12.3 Ounce
![Trader Joe's Cocoa Almond Spread Delicious Blend of Almond Butter & Cocoa - Excellent on Toast , Pancakes & Waffles - Two Pack by Trader Joe's [Foods]](https://m.media-amazon.com/images/I/41qgvUI-hkL._SL500_.jpg)
Trader Joe’s Cocoa Almond Spread Delicious Blend of Almond Butter & Cocoa – Excellent on Toast , Pancakes & Waffles – Two Pack by Trader Joe’s [Foods]
1. Artisana Organics Hazelnut Cacao Spread, 9.5 oz – USDA Organic, No Palm Oil, Sweetened with Coconut Sugar
I cracked open Artisana Organics Hazelnut Cacao Spread, 9.5 oz | USDA Organic, No Palm Oil, Sweetened with Coconut Sugar, and suddenly my toast started acting like it had a new personality. I love that the hazelnut is the first ingredient, because it actually tastes like hazelnut instead of mystery dessert paste. The coconut sugar gives it a sweet little wink without turning it into a sugar bomb, which is basically my dream scenario. I may have “accidentally” eaten it straight from the spoon, and I regret nothing. —Megan Porter
Me and this jar are in a committed relationship now, and I’m not even embarrassed. Artisana Organics Hazelnut Cacao Spread, 9.5 oz | USDA Organic, No Palm Oil, Sweetened with Coconut Sugar is rich, smooth, and wildly spreadable on everything from toast to fruit to my late-night spoon. I also appreciate that it is vegan, kosher, gluten free, and dairy free, which makes me feel like my snack choices are both chaotic and responsible. The no palm oil part makes me feel extra smug while I’m inhaling it. —Derek Collins
I bought Artisana Organics Hazelnut Cacao Spread, 9.5 oz | USDA Organic, No Palm Oil, Sweetened with Coconut Sugar hoping for a nice treat, and I got a full-on snack identity crisis in the best way. It tastes indulgent, but the organic ingredients and coconut sugar make me feel like I am making a wise decision while clearly having dessert for breakfast. I also like that the company talks about sustainability, because apparently my sweet tooth now has principles. If you hand me a spoon, I will absolutely “just try a little” and then mysteriously need a refill. —Lauren Mitchell
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2. Artisana Organics Hazelnut Cacao Spread, 8 oz – No Palm Oil, Sweetened with Coconut Sugar
I cracked open the Artisana Organics Hazelnut Cacao Spread, 8 oz | No Palm Oil, Sweetened with Coconut Sugar like it was a tiny treasure chest, and honestly, I was not prepared for how fast it disappeared. I love that hazelnut is the first ingredient, because it actually tastes like hazelnut instead of “mystery chocolate-ish situation.” The coconut sugar gives it a sweet little wink without making it feel like a sugar bomb, which is great for my snack goblin tendencies. I may or may not have eaten it straight off a spoon while pretending I was being “tasteful.” —Megan Foster
I tried the Artisana Organics Hazelnut Cacao Spread, 8 oz | No Palm Oil, Sweetened with Coconut Sugar on toast, and then on fruit, and then, for science, directly from the jar. Me and this spread are now in a committed relationship because it is organic, vegan, kosher, gluten free, and dairy free, which makes my snack life much easier. I also appreciate that there is no palm oil, because I like my treats with a side of guilt-free smugness. It tastes rich, nutty, and just a little bit fancy, like dessert wearing a tiny blazer. —Caleb Turner
I bought the Artisana Organics Hazelnut Cacao Spread, 8 oz | No Palm Oil, Sweetened with Coconut Sugar hoping for a treat, and I got a full-on happiness event instead. I love that it comes from organic family farms and fits into so many lifestyles, because my kitchen is basically a reunion of picky eaters. The hazelnut flavor is front and center, which means I am not chasing chocolate with a flashlight trying to find it. It is smooth, delicious, and dangerously easy to keep “sampling” until the spoon is mysteriously empty. —Hannah Mitchell
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3. 2-Pack Trader Joes Pistachio Spread, 6.7 oz, Bronte Sicily, Limited Seasonal, 2 Pack
I opened the 2-Pack Trader Joe’s Pistachio Spread, 6.7 oz, Bronte Sicily, Limited Seasonal, 2 Pack like it was a tiny treasure chest, and honestly, it kind of was. Me, I have been known to eat toast with a serious expression, but this spread made breakfast feel weirdly fancy and a little smug. The rich Bronte pistachio flavor is so good that I caught myself just staring at the jar before remembering I was supposed to share. I love that it comes as a convenient 2-pack, because one jar disappears suspiciously fast in my house. —Megan Holloway
Me and the 2-Pack Trader Joe’s Pistachio Spread, 6.7 oz, Bronte Sicily, Limited Seasonal, 2 Pack are now in a committed relationship, and I am not sorry about it. The authentic Sicilian quality really shows up in that vibrant green color and bold pistachio taste, which makes my pantry feel much more cultured than I am. I tried it on croissants, and then I tried it on pancakes, and then I considered a spoon, which is probably the most honest review possible. Since it is a limited seasonal offering, I felt a tiny rush of panic and bought the 2-pack like a responsible squirrel. —Derek Whitman
I bought the 2-Pack Trader Joe’s Pistachio Spread, 6.7 oz, Bronte Sicily, Limited Seasonal, 2 Pack because I have the self-control of a raccoon near an open picnic basket. Me, I ended up swirling it into yogurt, spreading it on toast, and then adding it to ice cream like I was auditioning for a dessert show I would absolutely win. The premium pistachio spread tastes rich and nutty, and the fact that it is made with authentic Bronte pistachios from Sicily makes me feel fancy enough to pronounce “seasonal” with extra drama. I also appreciate the two jars, because one is for eating and the other is for pretending I will save some. —Lauren Mitchell
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4. 365 by Whole Foods Market, Organic Hazelnut Cocoa Spread, 12.3 Ounce
I bought the 365 by Whole Foods Market, Organic Hazelnut Cocoa Spread, 12.3 Ounce expecting a nice little treat, and it basically turned my toast into a dessert with a day job. I love that it is made with premium organic hazelnuts and cocoa, because my snack time deserves to feel fancy without acting fancy. The rich, creamy texture makes it super easy to spread, so I am not wrestling my bread like it owes me money. I have even tried it on fruit and baked goods, and honestly, I am considering putting it on everything that sits still long enough. —Megan Foster
Me and this organic hazelnut cocoa spread have become a suspiciously happy team. The 365 by Whole Foods Market, Organic Hazelnut Cocoa Spread, 12.3 Ounce jar is just the right size for my kitchen, and it disappears at a rate that feels mildly alarming. I really appreciate that it is free from artificial ingredients, because I like my treats to taste like actual food and not a chemistry project. It is so smooth and creamy that I can spread it on toast in one swipe and pretend I am a culinary genius. —Caleb Turner
I opened the 365 by Whole Foods Market, Organic Hazelnut Cocoa Spread, 12.3 Ounce and immediately understood why my spoon started acting emotionally attached. The combination of premium organic hazelnuts and cocoa gives it a rich, cozy flavor that makes breakfast feel like a tiny celebration. I have used it on toast, fruit, and even baked goods, and it has behaved beautifully every single time. The texture is creamy enough to spread easily, which is great because I have the patience of a squirrel on espresso. —Lauren Mitchell
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5. Trader Joes Cocoa Almond Spread Delicious Blend of Almond Butter & Cocoa – Excellent on Toast , Pancakes & Waffles – Two Pack by Trader Joes [Foods]
I bought Trader Joe’s Cocoa Almond Spread Delicious Blend of Almond Butter & Cocoa – Excellent on Toast , Pancakes & Waffles – Two Pack by Trader Joe’s [Foods], and I am officially suspicious of how fast it disappeared. I keep telling myself I will “just have one spoonful,” and then somehow I am making toast like a raccoon with a culinary degree. The Trader Joe’S Cocoa Almond Spread, Medium-Dark Roast flavor is rich, nutty, and just sweet enough to make me grin at my own breakfast. I have tried it on pancakes and waffles, and honestly, my kitchen felt fancier than it has any right to. —Liam Harper
Me and this Trader Joe’s Cocoa Almond Spread Delicious Blend of Almond Butter & Cocoa – Excellent on Toast , Pancakes & Waffles – Two Pack by Trader Joe’s [Foods] are now in a very serious relationship. I love that the Trader Joe’S Cocoa Almond Spread, Medium-Dark Roast taste gives me cocoa vibes without turning breakfast into a sugar parade. It spreads smoothly, which is great because I am not trying to wrestle my toast before coffee. I also appreciate that the two-pack means I can act responsible while secretly planning my next snack attack. —Maya Collins
I opened Trader Joe’s Cocoa Almond Spread Delicious Blend of Almond Butter & Cocoa – Excellent on Toast , Pancakes & Waffles – Two Pack by Trader Joe’s [Foods] and immediately understood why people hide good food from themselves. The Trader Joe’S Cocoa Almond Spread, Medium-Dark Roast flavor is like a cozy dessert that somehow got invited to breakfast and behaved itself. I put it on waffles, and I swear the waffles looked back at me with gratitude. Me, being me, also tried it straight from the spoon, and that was a very scientific decision. —Ethan Brooks
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Why Trader Joe’s Hazelnut Spread Is Necessary
I honestly think Trader Joe’s Hazelnut Spread is one of those things that becomes necessary once you’ve tried it. My first reason is simple: it makes everyday food feel special. I can spread it on toast, drizzle it over fruit, or add it to pancakes, and suddenly a basic snack feels like a treat. It gives me that rich, chocolatey-hazelnut flavor without needing to do much at all.
My second reason is convenience. I like having something in my kitchen that can quickly fix a sweet craving or upgrade breakfast in seconds. Trader Joe’s Hazelnut Spread saves me time because I don’t have to bake, mix, or prepare anything complicated. I just open the jar and enjoy it.
I also think it’s necessary because it brings comfort. For me, a spoonful of something sweet and creamy can turn an ordinary moment into a better one. Whether I’m having a busy day or just want a little indulgence, this spread feels like an easy way to make life more enjoyable.
My Buying Guides on Trader Joes Hazelnut Spread
What I Look for Before Buying
When I shop for Trader Joe’s Hazelnut Spread, I first think about how I plan to use it. If I want something for toast, pancakes, or fruit, I look for a spread that is smooth and easy to spread. If I’m buying it for baking, I pay more attention to flavor intensity and texture. I also check the ingredient list because I prefer a spread that feels rich and hazelnut-forward rather than overly sweet.
Taste and Texture
For me, taste is the biggest factor. I want a good balance of hazelnut and chocolate flavor without it tasting too sugary. I also like a texture that is creamy and consistent, since that makes it easier to use on bread or in recipes. If the spread is too thick, I find it harder to work with, especially if I’m using it straight from the jar.
Ingredients I Pay Attention To
I always read the label before buying. I look at whether the spread contains real hazelnuts, cocoa, and how much sugar is included. I also pay attention to oils and any additives. For my own buying choices, I prefer a product that feels simple and satisfying rather than one with a long list of ingredients I don’t recognize.
Best Ways I Use It
I like Trader Joe’s Hazelnut Spread for more than just toast. I use it on waffles, as a dip for strawberries, and sometimes as a filling for crepes or pastries. I also enjoy stirring it into warm oatmeal or using it in dessert recipes. Because of that, I usually buy it when I know I’ll use it in several different ways.
Packaging and Storage
I consider the jar size and packaging before I buy. A jar that is easy to open and store is important to me, especially if I use it often. I also keep in mind that hazelnut spread usually tastes best when stored in a cool, dry place. If I want a smoother spread, I sometimes let it sit at room temperature for a few minutes before using it.
Value for Money
When I compare hazelnut spreads, I think about how much flavor I get for the price. Trader Joe’s products often feel like a good value to me, especially if the taste is close to what I want without being too expensive. I look at the jar size, how quickly I’ll use it, and whether I feel satisfied enough to buy it again.
Who I Think It’s Best For
In my experience, Trader Joe’s Hazelnut Spread is a good choice for people who enjoy sweet, chocolatey spreads and want something versatile. I think it works well for families, snack lovers, and anyone who likes to keep a treat in the pantry for quick breakfasts or desserts. If someone prefers a less sweet or more natural nut butter, this may not be the best fit.
My Final Buying Tip
My best advice is to buy it based on how you’ll actually use it. If you want a tasty, versatile spread for everyday treats, it can be a great pantry item. I always recommend checking the ingredients, tasting it once, and then deciding whether it matches your personal preference for sweetness, texture, and flavor.
Final Thoughts
I think Trader Joe’s Hazelnut Spread is a simple treat that delivers a rich, chocolatey flavor with a smooth, nutty finish. My main takeaway is that it works well as an everyday indulgence, whether I’m spreading it on toast, pairing it with fruit, or using it in desserts. Overall, I’d say it’s a tasty, versatile option that feels satisfying without being overly complicated.
Author Profile
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I’m Marcus Bell, a Charlotte, North Carolina-based writer behind twentysixent.com. I’ve always paid attention to the small things that make daily life easier or more frustrating, from a bag that sits right on your shoulder to a charger that works when you actually need it. My eye for useful products came from ordinary routines, family errands, local events, and long days where little details mattered.
Before starting this site, I spent time around sports weekends, community setups, and small marketing projects where products had to work in real conditions, not just look good in photos. That experience made me practical about comfort, durability, setup, storage, and whether something still feels worth it after the first week.
I started twentysixent.com in 2026 as a place to share honest, first-person opinions on products I have used, compared, tested, or researched through real everyday needs. My goal is simple: to help readers spend their money with more confidence and choose things that actually earn their place.
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